We are looking for a highly motivated and experienced Marketing and Community Lead to join our team. In this role, you will be responsible for developing and executing our marketing strategy with a focus on SMEs, as well as growing and driving the engagement of our influencer community.
At Xamble Creators, we help creators and brands connect for work opportunities, collaborate on new ideas and create content to earn. Join us at Xamble Creators and be a part of our innovative and creative team.
Responsibilities:
- Develop and implement a unified marketing strategy to bolster brand recognition, drive user engagement, and foster platform growth.
- Spearhead initiatives to grow our community of Micro/Nano-Creators, ensuring a diverse and vibrant ecosystem of Creators.
- Manage and oversee the marketing budget, ensuring resources are allocated effectively to achieve our business objectives.
- Lead a suite of marketing campaigns, spanning social media, paid advertising, content creation, events and influencer collaborations.
- Establish and nurture partnerships with SMEs, industry organizations, and other key stakeholders to increase platform adoption.
- Liaise with product, sales, and engineering teams to ensure marketing efforts are harmonized with the company’s overarching strategy.
Qualifications:
- 3-5 years of experience in marketing, with a focus on digital marketing and influencer marketing.
- Proven track record of success in developing and executing successful marketing strategies.
- Strong understanding of the creator economy and how to reach and engage Micro/Nano influencers.
- Ability to work independently and as part of a team.
- Strong analytical and problem-solving skills.
Bonus Qualifications:
- Experience in marketing to SMEs.
- Experience in managing a community.
- Experience with CRM and marketing automation platforms.
About Xamble Creators Sdn Bhd
Xamble Creators Sdn Bhd is a community-based creator platform, working in partnership with Nuffnang Sdn Bhd. Both are subsidiaries of Xamble Group Limited, a public-listed company on the ASX. Our platform helps creators and brands connect for work opportunities, collaborate on new ideas and create content to earn. Join us at Xamble Creators and be a part of our innovative and creative team.